Certificate in Gaming Leadership
Certificate in Gaming Leadership
Registration fee includes: breakfast, light refreshments, lunch, certificate, participant gift and group photo.
2023 Agenda
Each day will include general sessions as well as sessions for each track. Participants will choose which track to attend when registering and will continue to attend sessions aligning with that track.
- Agenda
Tuesday, Dec. 3 Time Session 8:15-8:30 a.m. Welcome 8:30-9:45 a.m. General Session: Brand-Informed Leadership - Chris Province 9:45-10 a.m. Break 10-11:45 a.m. General Session: Activating Leadership Vision - Loren Gill 11:45 a.m.-noon Group photos noon-1 p.m. Lunch/networking time 1-2:30 p.m. Tracks
- Track A: Slots - Introduction to Managing Operations: System Technology - Jeff Jordan
- Track B: Table Games - Introduction to Table Games Operations: A Quick Look at How Casinos Make Money; Probability, Odds, Payouts - Bob Ellsworth
- Track C: Introduction to Surveillance Operations: Essential Skills and Training Strategies; Hiring Strategies and Development - Jessie Beadoin
2:30-2:45 p.m. Break 2:45-4:30 p.m. Tracks
- Track A: Slots - Slot Operations: Compehending Myth & Math in Slots; Game Flow Framework - Jeff Jordan
- Track B: Table Games - Table Games Operations: Using Earning Potential as a Management Tool - Bob Ellsworth
- Track C: Surveillance - Surveillance Operations: Interal Theft and Fraud Awareness - Jessie Beadoin
4:30-5 p.m. Tracks
- Track A: Slots - Slot Operations: Player Profile & Preferences; Slot Performance-Reporting & Analysis - Jeff Jordan
- Track B: Table Games - Table Games Operations: Maximizing Table Games, Math & Statistics of Casino Gaming - Bob Ellsworth
- Track C: Surveillance - Surveillance Operations: Count Room and Cage Investigations - Jessie Beadoin
Wednesday, Dec. 4 Time Session 8-8:30 a.m. Breakfast 8:30-10 a.m. Tracks, cont. - Track A: Slots - Slot Operations: Player Profile & Preferences; Slot Performance-Reporting & Analysis cont. - Jeff Jordan
- Track B: Table Games - Table Games Operations: Maximizing Table Games, Math & Statistics of Casino Gaming cont. - Bob Ellsworth
- Track C: Surveillance - Surveillance Operations: Count Room and Cage Investigations cont. - Jessie Beadoin
10-10:15 p.m. Break 10:15-noon Tracks
- Track A: Slots - Slot Operations: Theories & Application of Floor Design and Layout,
Practical Exercises of
Design & Layout, Part 1 - Jeff Jordan - Track B: Table Games - Table Games Operations: Optimizing Table Games - Bob Ellsworth
- Track C: Surveillance - Surveillance Operations: Food & Beverage and Hotel Investigations - Jessie Beadoin
noon-1 p.m. Lunch 1-2:30 p.m. Tracks
- Track A: Slots - Slot Operations: Theories & Application of Floor Design and Layout,
Deficiencies of Design &
Layout, Part 2 - Jeff Jordan - Track B: Table Games - Live Game Promotion - Bob Ellsworth
- Track C: Surveillance - Surveillance Operations: Basic Slot Fraud; Protecting Your Promotions and Player’s Club - Jessie Beadoin
2:30-2:45 p.m. Break
2:45-5 p.m. Tracks
- Track A: Slot Operations - Application of Floor Design and Layout - Jeff Jordan
- Track B: Table Games - Table Games Operations: Player Development and Database Management - Bob Ellsworth
- Track C: Surveillance - Surveillance Operations: Methods for Data Mining; Assisting in Investigations; Elements of Reporting - Jessie Beadoin
Thursday, Dec. 5 Time Session 8-8:30 a.m. Continental Breakfast 8:30 a.m.-12:30 p.m. Tracks, cont. - University of Nevada, Reno - Track A: Slots - Slot Operations: Application of Floor Design and Layout (cont.) - Jeff Jordan
- Track B: Table Games - Table Games Operations: The Principles of Leading Your Table Games Operation - Bob Ellsworth
- Track C: Surveillance - Surveillance Operations: The Principles of Leading Your Surveillance Operation - Jessie Beadoin
12:30-1:30 p.m. Lunch 1:30-3:30 p.m. Establishing a Coaching Culture - Chris Province and Stephanie Licata, ACC 3:30-3:45 p.m. Break 3:45-4:15 p.m. Lessons Learned Along the Way- Pat Crofts, CEO, Muscogee (Creek) Nation Casinos 4:15-5:15 p.m. Closing remarks and certificate ceremony - 2023 Learning Objectives
Building a Brand-Informed Leadership Practice
During this workshop, we will explore the leadership practices that activate vibrant, sustainable brands. Learn how shared purpose is connected to profitability and the leadership skills required to translate purpose into player loyalty. Discover the attributes on which casino brands are evaluated by the market and what high performance leaders do to increase the gravity of their brand.
At the conclusion of this workshop, participants will be able to effectively:
- Evaluate marketing and operational alignment utilizing the Purpose-to-Profit™ process
- Identify moments of truth that establish your brand’s character
- Increase the energy of your brand through intentional communication frameworks
Activating Leadership Vision
This dynamic and transformative delivery will highlight the notable challenges, triumphs and key learnings of renowned gaming leader Loren Gill. Embark on a journey intended to harness your leadership potential and shape your unique visionary style. Through strategic insights and collaborative learning, participants will gain the tools and inspiration to activate leadership vision and drive meaningful change within their organizations and communities.
Key learnings of this delivery will include:
- Leveraging hope to conquer cynicism; attributes of inspirational vision
- Effective execution of Intentional Change
- Identification and mitigation of barriers to change
Establishing a Coaching Culture
This interactive session will introduce the cornerstones of fostering a coaching culture and its impact on engagement, performance and talent retain. By exploring coaching, the language of leadership, leaders will practice and gain valuable insight into how to leverage coaching skills with individuals, teams and at the organizational level. Participants will also learn from key case studies of other casinos who have committed to growing a coaching culture and the impact of learning coaching skills on their own development.
Key learning of this delivery will include:
- Identifying and practicing fundamental coaching skills
- Considering situations and areas where coaching can be most effective
- Envisioning a future of leaders who foster a coaching culture and its impact on business results
Table Games
Management of Table Games
Every casino manager needs to develop effective skills and strategies to manage, analyze and evaluate the productivity and profitability of the table games operation. Taught by experienced industry professionals, this practical comprehensive course will explore some of the best demonstrated practices currently utilized in the gaming industry and examine the core business processes, or "five P's" of table games: products, pricing, people interactions, productivity, and protection.
Course participants will gain information, techniques and strategies that will sharpen the ability to analyze and interpret the various reports and data integral to making better management decisions. Participants will also learn how to develop effective and productive marketing strategies to attract, retain and track customers.
Strengthen best practices and industry-specific knowledge in these key areas:- Hold-percentage analysis as a management tool
- Game probability and profitability factors
- Game selection, location, mix and pricing
- Marketing strategies and customer development
- Customer service strategies and applications
- Evaluating and analyzing new products and technology
- Games protection and procedures
- Maximizing department profitability and efficiency
Surveillance
Performance-Based Surveillance Operations
In today's high-stakes environment, running a successful and complex surveillance operation has become much more than simply observing the gaming floor for improprieties. This comprehensive course will examine maximizing the value-added contributions of the surveillance department while focusing on processes beyond the technical and operational functions of the department.
Strengthen best practices and industry-specific knowledge in these key areas:- Identifying and preventing theft and fraud in gaming and non-gaming areas
Principles for leading a proactive Surveillance Operation
- Strategies for selecting the right staff
- Employee training strategies
- Game protection techniques (Slots and Table games)
- High tech fraud-Food and Beverage and Hotel investigations
- Advantage play
- Proactive statistical datamining
- Count room and cage investigations
- Gaming Bundle
The Center for the Future of Work offers three programs for individuals in the gaming industry:
- Certificate in Hospitality Operations Leadership (June 24-26, 2024 | Tulsa)
- Building Business Acumen (Oct. 7-9, 2024 | Durant)
- Certificate in Gaming Leadership (Dec. 3-5, 2024 | Tulsa)
Individuals may register for each program individually, but committing to all three programs will unlock a 20% discount.
- Policies
A Certificate in Gaming Leadership will be awarded following the completion of the program. These sessions can also be counted toward the Certificate in Gaming Management offered by the University of Nevada, Reno.
We ask for 90% attendance in the course to maintain the integrity of the program. If you are not able to complete 90%, you may be asked to write a short paper on your missing sessions, to be provided to you during the course, in order to receive your course certificate.
Review the CFW program policies. All programs presented by the Center for the Future of Work are subject to these policies.
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