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Oklahoma State University
Riata Center for Entrepreneurship

Spears School of Business at Oklahoma State University

White Box

White BoxIn an effort to promote experiential opportunities for learning, innovation, and student-business-ownership, The Riata Center for Entrepreneurship has launched an initiative that will provide OSU students a public venue through which they will be able to test, grow, and operate their unique startups at the Oklahoma State University Student Union:

The WhiteBox!

Each individual or company that applies will propose their intended use of the space based on one of two tracks consisting of either; Research/Education or Business Operations & Sales.  Proposals detailing the businesses’ intended use of the WhiteBox will be reviewed by the Riata Center for Entrepreneurship’s and Student Union WhiteBox Program Committee.

white box

About the White Box

The white box is designed on a module and at a scale to make efficient use of materials and space. It is designed to be easily opened, closed, moved, and rotated. The materials are designed for ease of maintenance, cleaning, and repair as necessary.

The current prototype is made of an aluminum frame and set on steel casters in order to be lightweight and durable. The exterior wall is made of backlit acrylic panels in order to give the mobile retail a distinct and variable identity. It also allows the store to illuminate when open.

The store includes a wide variety of open shelves that can be covered with panels when they aren’t needed for storage. These panels and shelves offer a wide variety of configurations, allowing the store to handle a diverse range of products.

The store will provide or accommodate the technology to create a comprehensive shopping experience, including signage, lighting, music, and POS systems. The prototype has enclosed cabinets for such equipment and will provide cables and connections as necessary.

white box structure

white box structure

white box structure

white box structure
white box structure
white box structure
white box structure
white box structure

Eligibility Requirements

The WhiteBox is meant for those students whom are serious about starting or growing their business and have demonstrated measures taken to launch or develop said business.

  • OSU student currently enrolled at time of application (full or part time) and will maintain enrollment status and good standing for the duration of the semester to which they apply for WhiteBox tenancy.
  • Accepted member of the Riata Incubator Program (If you are not a current member of the Riata Incubator Program, please apply. All degree programs are encouraged to apply)

Students who meet the above qualifications are eligible to apply for the WhiteBox at any time throughout the academic semester. Further qualifying interviews are scheduled on a rolling basis via the Riata Center for Entrepreneurship in coordination with the Oklahoma State University Student Union.

Application Process & Requirements

If you believe you have met the general eligibility criteria, please apply to the WhiteBox. Be prepared to provide the following information and/or attachments upon final submission of your application.

  • Interested parties must complete the WhiteBox Application
  • Submit a completed Lean Model Canvas
  • Submit a proposed activities plan for the utilization of the WhiteBox
  • Applicants applying for the Business Operations & Sales track must submit a detailed inventory list at the time of their
    application submission to be pre-approved by the Student Union.
  • Submit marketing materials to be pre-approved by the Student Union before acceptance into the WhiteBox.
  • Submit a proposed schedule of operations (Candidates shall be open no less than three days a week and a two-hour window of time on any operating days)

For more information

Please contact the Riata Center for Entrepreneurship at 405-744-7552 or

You can also visit us on campus in Spears School of Business Room 130.