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Oklahoma State University

MARIBETH KUZMESKI

MARIBETH KUZMESKI

School of Marketing & International Business
Associate Professor of Practice
Clinical Assistant Professor

SPEARS SCHOOL OF BUSINESS
STILLWATER, OK 74078
Phone: 405-744-3983

maribeth.kuzmeski@okstate.edu

Education

  • Ph D, Oklahoma State University, 2016
  • MBA, The George Washington University, Marketing, 1993
  • BS, Syracuse University, Public Relations, 1988

Publications

  • Maribeth C. Kuzmeski. (2022). "Name, Image & Likeness: Personal Branding Strategies for Student Athletes". Stukent.
  • Maribeth C. Kuzmeski and Jerry Rackley. (2021). "Services & Experience Marketing". Idaho Falls, Idaho: Stukent.
  • Maribeth C. Kuzmeski. (2015). "85 Million Dollar Tips for Financial Advisors ". Red Zone Publishing: .
  • Maribeth C. Kuzmeski. (2012). "The Connectors: How The World’s Most Successful Businesspeople Build Relationships and Win Clients For Life". John Wiley & Sons: .
  • Maribeth C. Kuzmeski. (2011). "The Engaging Child". Red Zone Publishing: .
  • Maribeth C. Kuzmeski. (2010). "…And The Clients Went Wild: How Savvy Professionals Win All The Business They Want". John Wiley & Sons: .
  • Maribeth C. Kuzmeski. (2009). "The Connectors: How The World’s Most Successful Businesspeople Build Relationships and Win Clients For Life". John Wiley & Sons: .
  • Maribeth C. Kuzmeski. (2008). "Social Media Strategies for Financial Advisors". Red Zone Publishing: .
  • Maribeth C. Kuzmeski. (2007). "85 Million Dollar Tips for Financial Advisors ". Red Zone Publishing: .
  • Maribeth C. Kuzmeski. (2002). "Red Zone Marketing: Strategies for Winning All the Business You Want". Red Zone Publishing: .
  • Maribeth C. Kuzmeski. (2001). "How to Score From The Red Zone". Red Zone Publishing: .

Presentations

  • Pursuing a Relevant Research Agenda Appropriate for an Entrepreneurship Scholar-Practicitioner
    Academy of Management Conference
    Academy of Management (AOM)
    Boston, MA - August 5 2023
  • Secrets to Engaged Learning: Strategies for Igniting Passion in Students Inside and Outside the Classroom
    ProfCon
    Stukent
    Idaho Falls, ID - June 16 2023
  • Taking a holistic campus-wide approach to NIL
    NACDA Annual Convention
    National Association of Collegiate Directors of Athletics
    Orlando, FL - June 14 2023
  • Services and CX Marketing: An Innovative Addition to Curriculum and Career Readiness
    AMA Winter Academic Conference
    AMA
    Las Vegas - February 18 2022

Awards and Honors

  • Online Teaching Excellence Award (2023)
  • Power of Personal (2022)
  • Golden Torch Award for outstanding leadership and service (2022)
  • Outstanding Faculty Member from the Spears School of Business from Fraternity and Sorority Affairs (2022)
  • Online Teaching Award (2021)

Academic, Military, and Professional Positions

  • Oklahoma State University, Associate Professor of Practice, August 2023
  • Oklahoma State University, Clinical Assistant Professor, August 2018
  • EXECUTIVE CLASSES/SEMINARS, Public Speaker, 2001
  • Red Zone Marketing, President, Founder, March 1994
  • Jack Welch Management Institute, Executive MBA Program, Adjunct Professor , December 2017 - 2018
  • Columbia University School for Professional Studies, Instructor, July 2017 - 2018
  • College of Lake County, Guest Lecturer/Instructor, 1999 - 2006
  • Robert Morris University - Illinois, Instructor, 1998
  • The Washington Bullets, Marketing Associate, August 1991 - February 1994
  • The Office of US Senator Herb Kohl, Legislative Corespondent, January 1989 - July 1991
  • Herb Kohl for Senate Campaign, Campaign Associate, May 1988 - January 1989

Courses Taught

  • MKTG 3213 (67 Semesters)
  • MKTG 3311 (4 Semesters)
  • MKTG 4123 (3 Semesters)
  • MKTG 4613 (2 Semesters)
  • MBA 5010 (2 Semesters)
  • MKTG 4550 (17 Semesters)
  • BHON 4990 (1 Semester)

Non-Credit Instruction Taught

  • Devon Energy, September 13 2023
  • SSB, July 19 2023
  • OSDH, May 23 2023
  • SSB, May 10 2023
  • OHCA, December 13 2022
  • OHCA, December 8 2022
  • OHCA, December 1 2022
  • Chickasaw Nation, August 23 2022
  • OSDH, May 4 2022
  • SSB, March 29 2022
  • SSB, February 15 2022
  • OSDH, December 2 2021
  • SSB, November 9 2021
  • SSB/OU, September 6 2021
  • SSB, August 11 2021
  • OSDH, June 21 2021
  • OK Tourism, May 13 2021
  • SSB/OU, May 10 2021
  • OK Tourism, May 5 2021
  • Aaon, January 28 2021
  • Sammons, May 28 2020 - December 16 2020
  • SSB, November 16 2020
  • US Xpress, October 22 2020 - October 22 2020
  • SSB, October 21 2020
  • Morgan Stanley, September 29 2020 - September 29 2020
  • SSB, July 23 2020
  • CommunityCare, June 9 2020
  • Ohio National, May 5 2020 - May 5 2020
  • SSB, April 22 2020
  • CommunityCare, March 10 2020
  • SSB, March 4 2020
  • OK Tourism, February 18 2020
  • Ivy Investments, January 1 2019 - December 31 2019
  • SSB, October 15 2019
  • John Hancock Investments, August 1 2019 - August 17 2019
  • Centaurus Financial, June 5 2019 - July 15 2019
  • US Bank, July 9 2019 - July 9 2019
  • UBS, March 3 2019 - April 3 2019
  • Liberty Mutual, April 2 2019 - April 2 2019
  • Ameriprise, March 7 2019 - March 7 2019
  • OMCTFOA, February 18 2019
  • OMCTFOA, February 18 2019
  • Schwab, January 22 2019 - January 22 2019
  • Schwab, August 15 2018 - December 31 2018
  • Morgan Stanley, August 15 2018 - December 31 2018
  • John Hancock, August 15 2018 - December 31 2018