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Oklahoma State University

JIHOON JHANG

JIHOON JHANG

School of Marketing & International Business
Assistant Professor

319 BUSINESS BUILDING
STILLWATER, OK 74078-4011
Phone: 405-744-8613

jihoon.jhang@okstate.edu

Professional Website

Education

  • Ph D, University of Colorado at Boulder, CO, Marketing, 2013
  • MS, Stanford University, Stanford, CA, Statistics, 2007
  • MS, Korea University, Seoul, South Korea, Marketing, 2005
  • BBA, Korea University, Seoul, South Korea, Business Administration, 2000

Publications

  • Yun-na Park, Hyowon Hyun, and Ji Hoon Jhang. (2019). "Do Emotional Laborers Help the Needy More or Less? The Mediating Role of Sympathy in the Effect of Emotional Dissonance on Prosocial Behavior.". Frontiers in Psychology. 1664-1078.
  • Timothy Dunn, Philip Fernbach, Ji Hoon Jhang, and John Lynch. (2018). "Product Complexity as a Barrier to Consumer Financial Decision Making". Associations for Consumer Research.
  • Ji Hoon Jhang and J.G. Lynch. (2015). "Pardon the Interruption: Goal Proximity, Perceived Time Slack, and Impatience". Journal of Consumer Research. (41), 5, 1267-1283.
  • Ji Hoon Jhang, Susan Grant, and Margaret Campbell. (2012). "Get it? Got it. Good! Enhancing New Product Acceptance by Facilitating Resolution of Extreme Incongruity". Journal of Marketing Research. (49), 2, 247-259.
  • Yeung-Jo Kim, Ji Hoon Jhang, and Sie Yeoun Song. (2007). "The Effect of Self Construal on Product Attributes". Seoul: Korea Marketing Review. 1229-456X.

Awards and Honors

  • Richard W. Poole Research Excellence Award (2015)
  • Research Excellence Award (2014)
  • Research Excellence Award (2014)
  • AMA Sheth Doctoral Consortium Fellow (2011)
  • Marketing Division Research Excellence Fellowship (2011)
  • Leeds School of Business Graduate Fellowship (2010)
  • The Gerald Hart Research Fellowship (2010)
  • Leeds School of Business Graduate Fellowship (2009)
  • XXVII Annual UH Doctoral Symposium Representative (2009)
  • Leeds School of Business Graduate Fellowship (2008)
  • The Gerald Hart Research Fellowship (2008)
  • Graduation with Highest Honors (2000)
  • Best Honors Scholarship (1999)
  • Best Honors Scholarship (1998)

Academic, Military, and Professional Positions

  • Oklahoma State University, Assistant Professor, August 2013
  • Hanyang University, Assistant Professor of Marketing, March 01 2018 - February 28 2019
  • University of Colorado at Boulder, Teaching Assistant, August 2009 - May 2011
  • University of Colorado at Boulder, Lecturer, August 2008 - December 2009
  • Republic of Korea Air Force , Air Force Officer (First Lieutenant), 2000 - 2003