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Oklahoma State University

JOSH WIENER

JOSH WIENER

School of Marketing & International Business
Prof/Carson Pf

DEPARTMENT OF MARKETING
STILLWATER, OK 74078
Phone: 405-744-5192

josh.wiener@okstate.edu

Biography

Joshua L. Wiener (Ph.D., University of North Carolina at Chapel Hill, economics) is Tom and Edna Mae Carson Centennial Chair in Business Administration and head of the Department of Marketing in the Spears School of Business at Oklahoma State University. His research interests are primarily focused in the area of marketing and public policy and his research has been published in the Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Journal of Public Policy and Marketing and other scholarly journals. Josh is currently an associate editor of the Journal of Public Policy and Marketing; he has been primary investigator (or co- PI) on millions of dollars of research grants over the years. He teaches business and the external environment (including ethics, politics, and regulation) to MBA students.

Education

  • Ph D, University of North Carolina - Chapel Hill, Economics, 1980
  • BA, Hiram College, Economics; Art History, 1973

Publications

  • josh wiener, scot Burton, and Pam Ellen. (2019). "A New ERA at Journal of Public Policy and Marketing Begins". Journal of Public Policy and Marketing.
  • Josh Wiener, Pam Ellen, and Scot Burton. (2018). "Looking to the Future; The Evolving Marketing and Public Policy Community". Journal of Public Policy and Marketing.
  • Josh Wiener and Marlys Mason. (2015). "Social Marketing and Public Support for Policies Restricting Risk Behavior,” in The Handbook of Persuasion and Social Marketing". The Handbook of Persuasion and Social Marketing. Praeger (ABC-CLIO) Publishing: Santa Barbara, CA: .
  • William Lechner, Ellen Meier, Josh Wiener, Demond Grant, Jenna Gilmore, Matt Judah, Adam Mills, and Theodore Wagener. (2015). "The Comparative Efficacy of 1st vs. 2nd Generation Electronic Cigarettes in Reducing Symptoms of Nicotine Withdrawal". Addiction.
  • Josh Wiener and Marlys Mason. (2014). ""Public Support for Regulating the Public," The Handbook of Persuasion and Social Marketing,". D. Stewart Ed. . (3), 239-270.
  • M. B. Miller, W. V. Lechner, E. Meier, and Josh Wiener. (2014). "Dual tobacco use among college students: Contexts of use, self-perceptions, and attitudes toward quitting". Substance Use and Misuse.
  • Josh Wiener. (2014). "Federal Trade Commission: Time of Transition". Journal of Public Policy and Marketing. (33), 2, 217-219.
  • Ingrid Martin, Stacy Baker, Wade Martin, Debra Scammon, and Josh Wiener. (2014). "Social Marketing and Natural Disasters” in The Handbook of Persuasion and Social Marketing". The Handbook of Persuasion and Social Marketing. Praeger (ABC-CLIO) Publishing: Santa Barbara, CA: . (4), 77-116.
  • E. Meier, W. Lechner, M.B. Miller, and Josh Wiener. (2013). "Changes in Smokeless Tobacco-Use Over Four Years Following a Campus Intervention". Nicotine and Tobacco Research.
  • M.B. Miller, W.V. Lechner, E. Meier, and Josh Wiener. (2013). "Demographic, Behavioral, and Personality Differences in College Students Using Smokeless Tobacco Compared to College Students Smokers and Non-Tobacco Users". Substance Use and Misuse.
  • Josh Wiener. (2013). "Social Marketing Perspectives on Natural Disasters". Marketing and Public Policy Conf. ; Washington, DC.
  • L. V. Lechner, E. Meier, M. B. Miller, Josh Wiener, and Y. Fils-Aime. (2012). "Changes in smoking pevalence, attitudes, and beliefs over four years following a campus wide anti-smoking intervention". Journal of American College Health.
  • Pam Ellen, Josh Wiener, and Paula Fitzgerald. (2012). "Encouraging People to Save for their Future: Augmenting Current Efforts with Positive Visions of the Future". Journal of Public Policy and Marketing. 58-72.
  • Marlys Mason and Josh Wiener. (2010). "At-Risk Youth and Reactance toward Anti-Tobacco Appeals". 2010 American Marketing Association Winter Educators Proceedings .
  • Josh Wiener and T. Doescher. (2008). "A Framework for Promoting Retirement Savings". Journal of Consumer Affairs. (42), 2, 137-164.
  • Garrett Coble, Marlys Mason, and Josh Wiener. (2008). "A Window of Opportunity: The Transition from Adolescence to Adulthood and Smoking Behavior". Proceedings of the American Marketing Association Summer Educator's Conference.
  • B.V. Larson, Karen Flaherty, Alex Zablah, Tom J. Brown, and Josh Wiener. (2008). "Linking Cause-Related Marketing to Sales Force Responses and Behavioral Performance". Journal of the Academy of Marketing Science. (36), 2, 271-277.
  • Marlys Mason and Josh Wiener. (2007). "At-Risk Youth and Reactance toward Anti-Tobacco Appeals". Society for Marketing Advances Proceedings.
  • Marlys Mason and Josh Wiener. (2006). "Consumer and Natural Hazards: Risk Assessments, Trust Perceptions, and Protection Motivations". Marketing and Public Policy Conference Proceedings.
  • Marlys Mason and Josh Wiener. (2005). "The Unintended Consequences of Anti-Smoking Efforts on Teen Segments". Marketing and Public Policy Conference Proceedings, American Marketing Association.
  • S. Porter, Josh Wiener, and Gary Frankwick. (2003). "The Moderating Effect of Selling Situation on the Salesperson: Adaptiveness-Selling Effectiveness Relationship". Journal of Business Research.

Editorial and Review Activities

  • Journal of Public Policy and Marketing
    Editor or Co-Editor
    December 2017
  • Journal of the Academy of Marketing
    Editorial Board Member
    2008
  • Journal of Advertising
    Ad Hoc Reviewer
    2002
  • Journal of Marketing
    Ad Hoc Reviewer
    2002
  • Journal of Public Policy and Marketing
    Editorial Board Member
    1989
  • Journal of Public Policy and Marketing
    Associate Editor
    June 2006 - December 2017

Awards and Honors

  • Merrick Foundation Teaching Award (2011)

Academic, Military, and Professional Positions

  • Department of Marketing, Oklahoma State University, Department Head, September 1996
  • Department of Marketing, Oklahoma State University, Tom and Edna Mae Carson Centennial Chair in Business Administration, July 1994
  • Department of Marketing, Oklahoma State University, Professor, June 1994
  • Office of Business and Economic Research, Spears School of Business, Oklahoma State University, Director, January 1995 - January 1997
  • Office of Business and Economic Research, Spears School of Business, Oklahoma State University, Interim Director, July 1991 - January 1995
  • Department of Marketing, Oklahoma State University, Associate Professor, June 1987 - June 1994
  • Department of Marketing, Oklahoma State University, Coordinator of Ph.D. Program, June 1990 - July 1991
  • Department of Marketing, Oklahoma State University, Assistant Professor, September 1983 - June 1987
  • College of Business and Management, University of Maryland, Visiting Assistant Professor of Marketing, August 1981 - August 1983
  • Department of Economics and Business, North Carolina State University, Instructor, August 1979 - August 1980