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Oklahoma State University

CORTNEY NORRIS

CORTNEY NORRIS

School of Hospitality and Tourism Management
Professor

365 NANCY RANDOLPH DAVIS
STILLWATER, OK 74075
Phone: 405-744-8861

cortney.norris@okstate.edu

Education

  • Ph D, University of Houston, Hospitality Administration, 2022
  • MBA, University of North Carolina, Marketing, 2019
  • BS, Purdue University, Hospitality and Tourism Management, 2006

Publications

  • Cortney Norris, Michelle Russen, and Scott Taylor, Jr.. (2022). "Expanding the experiential value scale to predict restaurant dining intent". .
  • Cortney Norris, Scott Taylor, Jr., and D. Christopher Taylor. (2021). "What is rogue marketing? An exploration of how hard seltzers sparked a social media phenomenon.". International Journal of Wine Business Research. .
  • Jamie Levitt, Scott Taylor, Jr., and Cortney Norris. (2021). "Do local craft beverages taste better? An investigation into the halo effect.". Journal of Foodservice and Business Research .
  • Cortney Norris, Scott Taylor, Jr., and D. Christopher Taylor. (2021). "The rise of craft distilleries and their consumer segments". International Journal of Hospitality and Tourism Administration.
  • Cortney Norris, Scott Taylor, Jr., and D. Christopher Taylor. (2021). "Pivot! How the restaurant industry adapted during COVID-19". International Hospitality Review. (35), 2, 132-155.
  • Cortney Norris, Linda Swayne, Scott Taylor, Jr., and D. Christopher Taylor. (2020). "Isn't it iconic? Brand iconicity and distilled spirits: An exploratory study. ". Journal of Foodservice Business Research. (24), 1, 19-41.

Presentations

  • Fake it 'til you make it: An exploration of premium mediocre beverages
    International Council on Hotel, Restaurant and Institutional Education
    Washington, D.c. - August 2022
  • Great works of art: Exploring beverage based special events at art museums
    Graduate Education & Graduate Student Research Conference in Hospitality and Tourism
    University of Houston
    Online - January 2022
  • Hold my beer: An exploration of sustainable six pack holders
    Graduate Education & Graduate Student Research Conference in Hospitality and Tourism
    University of Houston
    Online - January 2022
  • Just the tip: Exploring the tipped employee perspective
    Graduate Education & Graduate Student Research Conference in Hospitality and Tourism
    University of Houston
    Online - January 2022
  • Applying game theory to restaurant tipping behavior
    International Council on Hotel, Restaurant and Institutional Education
    online - July 2021
  • Benefit segmentation and switching intentions of craft distilled spirit consumers
    International Council on Hotel, Restaurant and Institutional Education
    online - July 2021
  • The downstream effect of gendered alcohol advertisements and their influence on perception and purchase intentions while dining out.
    International Council on Hotel, Restaurant and Institutional Education
    online - July 2021
  • Using the experiential value scale and social value to discover independent and chain restaurant patron's values
    Graduate Education & Graduate Student Research Conference in Hospitality and Tourism
    Online - January 2021
  • What is rogue marketing?
    Graduate Education & Graduate Student Research Conference in Hospitality and Tourism
    Online - January 2021
  • An exploratory study of iconicism and its relation to distilled spirits
    Graduate Education & Graduate Student Research Conference in Hospitality and Tourism
    Las Vegas, NV - January 2020
  • The rise of micro-distilleries and their consumer segments
    Graduate Education & Graduate Student Research Conference in Hospitality and Tourism
    Las Vegas, NV - January 2020

Awards and Honors

  • Academic Excellence (2022)

Academic, Military, and Professional Positions

  • EveningCall Daiquiri Bar, Director of Operations, 2015 - 2017
  • High Roller Pizza, Restaurant General Manager/Operating Partner, 2014 - 2015
  • Excalibur Hotel and Casino, Director of Beverage Operations, 2013 - 2014
  • Bally's and Paris Hotel and Casino, Beverage Operations Manager, 2010 - 2013
  • Bally's & Paris Hotel and Casino, Continuous Improvement/Lean Six Sigma Experience, 2008 - 2012
  • Bally's & Paris Hotel and Casino, Food and Beverage Pool Operations Manager, 2008 - 2010

Courses Taught

  • HTM 4263 (1 Semester)