Program Details - Graduate Certificate in Business Data Mining

The Graduate Certificate in Business Data Mining curriculum requirement is a minimum of 12 credit hours. All these hours can be transferred to the MS in Business Analytics, if you decide to enroll in that degree at a later date but before you file for the diploma in graduate certificate in business data mining.

Required Courses

Prerequisites

MBAN 5733: Descriptive Business Analytics

MBAN 5743: Predictive Business Analytics

MBAN 5733

Common Electives – minimum six credit hours

Prerequisites

MKTG 5243: Base SAS® Programming

MKTG 5253: Advanced SAS® Programming

MKTG 5243 or must have passed SAS® Certified Base Programmer Credential

MBAN 5510-5560: Short courses about current topics in analytics such as Web Analytics, GIS Applications in Marketing Analytics, Consulting in Analytics, Marketing Optimization, Using R for Analytics, Customer LTV Models in Analytics and so on.

MKTG 5500: Current Topics in Marketing Analytics

MBAN 5753: Advanced Business Analytics

MBAN 5743

MBAN 5763: Advanced Marketing Research Analytics

MBAN 5753

MSIS 5633 Business Intelligence, Tools and Techniques

MSIS 5643 Advanced Data Base Management

Note: For those who joined OSU in 2014, MBAN 5733 may be replaced by MKTG 5983 and MBAN 5743 may be replaced by MKTG 5963